GRAPHIC DESIGN & BRANDING

Your brand is more than a logo.
It’s how the world sees you.


Professional graphic design and brand identity services from Lincoln’s creative digital agency. Logos, print materials, brand guidelines, and everything your business needs to stand out.



Helping businesses look their best since 2005

500+
LOGOS DESIGNED
206+
BRANDS WE SUPPORT
20+
YEARS EXPERIENCE
99%
CLIENT SATISFACTION

WHY BRANDING MATTERS

First impressions are everything.

It takes just 50 milliseconds for a potential customer to form an opinion about your business. Your visual identity — your logo, your colours, your typography — is doing the talking before anyone reads a single word. If your branding looks amateur, people assume your business is too.


73%

Judge by Design

73% of consumers judge a business by the quality of its visual design. A polished, professional brand identity communicates trustworthiness, quality, and attention to detail — the very things customers look for when choosing between competitors.

80%

Brand Recognition

Consistent branding across all platforms increases brand recognition by up to 80%. When your logo, colours, and tone of voice are unified across your website, social media, signage, and print materials, customers remember you.

23%

Revenue Increase

Businesses with consistent branding across all channels see an average revenue increase of 23%. Your brand identity is not just a visual exercise — it is a revenue driver that compounds over time.

OUR DESIGN SERVICES

Everything your brand needs.

From initial concept to final delivery, we provide a complete graphic design service. Whether you need a brand new identity from scratch or a refresh of your existing materials, we have you covered.


Logo Design

Your logo is the cornerstone of your brand. We create distinctive, memorable logos that work across every application — from business cards to billboards, websites to social media. Every logo comes with multiple variations and full file packages for print and digital use.

🎨

Brand Identity

A complete brand identity goes beyond a logo. We define your colour palette, typography, imagery style, tone of voice, and visual language. You receive comprehensive brand guidelines that ensure consistency across every touchpoint your business has with customers.

📄

Business Cards

First impressions in person matter just as much as online. We design premium business cards that make people take notice. From classic designs to modern finishes including foil, embossing, and spot UV, your card will leave a lasting impression.

📚

Brochures & Leaflets

Printed marketing materials that sell. We design brochures, leaflets, flyers, and catalogues that communicate your message clearly and persuasively. From bi-fold to multi-page, we handle everything from concept through to print-ready artwork.

📷

Social Media Graphics

Scroll-stopping social media designs that drive engagement. We create branded post templates, story designs, cover images, and ad graphics for Facebook, Instagram, LinkedIn, TikTok, and X. Consistent, on-brand content that builds recognition.

🖼

Banners & Signage

From pull-up banners to exhibition stands, shop front signage to vehicle wraps. We design large-format graphics that grab attention and communicate your brand with impact. All delivered as print-ready files.

OUR PROCESS

How we build your brand.

Great design is not subjective. It is strategic. Our five-step process ensures every brand we create is purposeful, distinctive, and built to last.


1

Discovery

We learn everything about your business — your values, your audience, your competitors, and your goals. This foundation shapes every design decision.

2

Research

We analyse your industry, your competitors branding, and current design trends. We identify opportunities to differentiate and position your brand uniquely.

3

Concept

We develop multiple creative directions. Each concept is presented with rationale explaining how it communicates your brand message and appeals to your target audience.

4

Refinement

Your chosen concept is refined through rounds of feedback. We fine-tune colours, typography, spacing, and proportions until every detail is perfect.

5

Delivery

You receive all final files in every format you need — print, digital, web, social. Plus comprehensive brand guidelines that ensure consistency going forward.

WHAT YOU GET

A brand package built to last.

When we create your brand identity, you do not just get a logo file and a wave goodbye. You receive a complete brand package with everything you need to maintain consistency across every customer touchpoint.


Logo Files

✓ Primary logo (full colour)
✓ Reversed logo (for dark backgrounds)
✓ Icon/favicon version
✓ Monochrome version
✓ Horizontal & stacked layouts
✓ Print files (AI, EPS, PDF, CMYK)
✓ Digital files (SVG, PNG, JPG, RGB)
✓ Social media profile & cover sizes

Brand Guidelines

✓ Logo usage rules & clear space
✓ Primary & secondary colour palette
✓ Hex, RGB, CMYK & Pantone codes
✓ Typography specifications
✓ Imagery style guide
✓ Tone of voice guidelines
✓ Dos and donts
✓ Application examples

PRINT DESIGN

Print is not dead. It is powerful.

In a world saturated with digital noise, high-quality print materials cut through. A well-designed brochure, a premium business card, or a striking pull-up banner creates a tangible connection with your audience that screens simply cannot replicate.


📄

Business Cards

Premium cards with optional foil, embossing, and luxury finishes.

📚

Brochures

Bi-fold, tri-fold, and multi-page brochures designed to sell.

📌

Flyers & Posters

Eye-catching promotional materials for events, offers, and campaigns.

🚗

Vehicle Wraps

Turn your fleet into mobile advertising with professional vehicle graphics.

💻

Stationery

Letterheads, compliment slips, envelopes, invoices, and folders.

🏷

Banners

Pull-up banners, exhibition stands, outdoor banners, and PVC signage.

📦

Packaging

Product packaging, labels, and gift packaging that elevates your products.

🛠

Signage

Shop fronts, window graphics, wayfinding signs, and internal signage design.

DIGITAL DESIGN

Your brand, everywhere online.

Your digital presence extends far beyond your website. Every email, every social media post, every digital ad is an opportunity to reinforce your brand. We ensure consistency and quality across every digital touchpoint.


Social Media Design

Branded templates for posts, stories, reels covers, and carousel graphics across all major platforms. We create content calendars of designed assets so your social media always looks professional and on-brand.

✓ Facebook post & cover templates
✓ Instagram post, story & reel templates
✓ LinkedIn article & company page graphics
✓ TikTok thumbnail designs
✓ X/Twitter header and post graphics

Email & Digital Marketing

Branded email templates, newsletter designs, digital ads, and web banners. Every piece of digital communication maintains your brand visual identity and drives the actions you need from your audience.

✓ HTML email templates
✓ Newsletter designs
✓ Google Display ad sets
✓ Facebook & Instagram ad graphics
✓ Infographics & data visualisation

SECTORS WE DESIGN FOR

Industry-specific design expertise.

We have created brand identities and design materials for businesses across Lincolnshire and beyond. Our experience spans multiple sectors, giving us insight into what works for your specific audience.


Tourism & Hospitality

Holiday parks, hotels, B&Bs, restaurants, and visitor attractions.

Professional Services

Accountants, solicitors, consultants, financial advisors, and recruiters.

Retail & E-Commerce

Independent shops, online stores, market traders, and product brands.

Trades & Construction

Builders, plumbers, electricians, landscapers, and property companies.

Health & Wellness

Clinics, gyms, therapists, salons, and healthcare providers.

Education & Charities

Schools, training providers, non-profits, community groups, and churches.

Food & Agriculture

Farm shops, food producers, restaurants, cafes, and agricultural businesses.

Automotive

Garages, dealerships, detailing services, parts suppliers, and MOT centres.

FREQUENTLY ASKED QUESTIONS

Your branding questions answered.


[toggle title=”How much does a logo cost?”]Logo design pricing depends on the complexity of the project and the scope of deliverables. A simple logo refresh starts from around £300 + VAT, while a complete brand identity package — including logo, colour palette, typography, brand guidelines, and stationery design — typically ranges from £800 to £2,500 + VAT. We will always provide a clear, fixed quote before any work begins, so there are no surprises.[/toggle][toggle title=”How long does the branding process take?”]A logo-only project typically takes 2–3 weeks from initial brief to final delivery. A full brand identity package usually takes 4–6 weeks. This includes the discovery session, research phase, concept development, presentation, revisions, and final file preparation. We never rush creative work — your brand needs to be right, not just fast.[/toggle][toggle title=”How many logo concepts do I get to choose from?”]We typically present 3 distinct logo concepts, each with a clear rationale explaining the thinking behind the design. You choose your preferred direction, and we then refine it through 2–3 rounds of revisions until every detail is exactly right. Additional concepts can be requested at an agreed fee.[/toggle][toggle title=”What file formats will I receive?”]You will receive your logo and brand assets in every format you are ever likely to need. This includes vector formats (AI, EPS, SVG) for print and scalability, raster formats (PNG, JPG) for digital use, and PDF for both print and digital. All files are provided in full colour, reversed (white), and monochrome versions, in both RGB (screen) and CMYK (print) colour modes.[/toggle][toggle title=”Will I own the rights to my logo?”]Yes, absolutely. Upon full payment, all intellectual property rights are transferred to you. Your logo and brand assets belong entirely to your business. We retain the right to showcase the work in our portfolio unless you request otherwise. You are free to use, modify, and reproduce your brand assets however you wish.[/toggle][toggle title=”Do you offer print management?”]Yes. While we specialise in design, we also offer a full print management service. We have trusted print partners who deliver exceptional quality at competitive prices. We handle the entire process — from design to proofing to delivery — so you only need one point of contact.[/toggle][toggle title=”Can you work with an existing brand?”]Absolutely. Not every business needs a complete rebrand. We frequently work within existing brand guidelines, creating new materials, expanding asset libraries, and refreshing designs while maintaining brand consistency. We can also conduct a brand audit to identify areas where your current branding could be strengthened.[/toggle][toggle title=”What if I do not like any of the concepts?”]This rarely happens because our discovery and research process ensures we are aligned with your vision before we start designing. However, if none of the initial concepts feel right, we will revisit the brief together, discuss what is not working, and create a new set of concepts at no additional charge. Your satisfaction is our priority.[/toggle][toggle title=”Do you design websites as well?”]Yes, we do. As a full-service digital agency, we design and build stunning WordPress websites that perfectly align with your brand identity. Many of our clients engage us for branding and web design together, which ensures a cohesive visual identity. See our Website Design page for more details.[/toggle]

Ready to elevate your brand?

Whether you need a complete brand identity, a logo refresh, or print materials for your next campaign — let us talk. No obligation, no jargon, just honest creative advice.



Call us on 01522 424 344 • Email info@itservices4.me